Business Development Manager – Industrial Automation - UK

Business Development Manager – Industrial Automation

Location: UK National Role (Remote)
Department: Sales Team

Our Client and Purpose of the Role

Join a leading global company specializing in industrial automation solutions. With a strong focus on cutting-edge mechatronic products and innovative automation technologies, our client is a recognized industry leader.

As a Business Development Manager, you will drive new business, expand strategic relationships, and elevate the company’s presence in the UK market. This role is ideal for a self-motivated professional with expertise in electromechanics, electronics, geared motors, variable speed drives, single-axis servo applications, and conveyor systems. You will play a key role in accelerating business growth and strengthening the company’s competitive position.

Responsibilities

Identifying New Business Opportunities

  • Proactively seek and identify new business prospects in the industrial automation sector, with a focus on electromechanics, geared motors, and conveyor systems.

  • Target new customers in the UK market, emphasizing opportunities where MDR solutions add substantial value.

  • Expand the customer base through strategic partnerships and long-term relationship building.

Project Acquisition

  • Lead efforts to secure new projects, maintaining a strong and healthy sales pipeline.

  • Develop and present tailored automation solutions addressing client needs, leveraging expertise in motion control, variable speed drives, and single-axis servo applications.

Relationship Building

  • Build and maintain strong, long-term relationships with key customers including OEMs and system integrators.

  • Act as a trusted advisor, understanding customer goals and challenges while providing expert automation guidance.

  • Collaborate with internal teams to ensure a seamless transition from lead generation to customer success.

Market Expansion & Competitive Positioning

  • Utilize deep technical knowledge of automation technologies and market trends to position the company ahead of competitors, particularly in the UK market.

  • Develop and implement targeted strategies to improve market presence and sales performance.

Industry Networking & Events

  • Attend industry events, trade shows, and conferences to showcase the company’s solutions and stay informed on emerging trends.

  • Engage with industry stakeholders to enhance visibility, connections, and brand awareness.

Job Requirements

Qualifications

  • Relevant qualification in Engineering, Mechatronics, Electronics, or a similar field.

  • Proven experience in industrial automation sales, particularly in motion control systems, geared motors, variable speed drives, and servo applications.

Skills & Traits

  • Strong technical understanding of electromechanics and automation systems.

  • Excellent communication skills with the ability to build relationships from engineering level to C-suite.

  • Natural sales ability with a proactive, solution-selling mindset.

  • Experience selling to OEMs and working with conveyor systems is a significant advantage.

  • Strong negotiation skills with a track record of closing deals effectively.

Personal Attributes

  • Highly motivated “hunter” mentality with strong commercial drive.

  • Strategic thinker able to thrive in a fast-paced, evolving environment.

  • Strong problem-solving skills with a customer-first approach.

Ideal Candidate

We are seeking a driven, results-oriented professional with:

  • Experience in industrial automation, especially motion control, geared motors, VSDs, and servo applications.

  • A proven track record in new business development within the UK market.

  • A deep understanding of conveyor systems and MDR technologies.

  • A passion for innovation, sales excellence, and making a meaningful impact.

The Offer

When you join our client, you’re becoming part of a forward-thinking business that values its people, encourages innovation, and fosters long-term success.

What you can expect:

  • Competitive base salary reflective of your experience and impact.

  • Performance-driven bonus (earn up to 20% annually).

  • Company car.

  • Competitive pension benefits.

  • Opportunity to work with state-of-the-art automation and motion control products.

  • Contribute to globally impactful projects across multiple industries.

  • Collaborative, high-performance culture that values creativity, innovation, and teamwork.

  • Professional growth supported by training and development opportunities.

  • Family-oriented environment within a global industry leader.

How to Apply

If you are interested in applying, please forward your updated C.V. to:
candidate@xperiorglobal.com

Send us your CV
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